Case study

Knees Engineering · Manufacturing & Engineering

From complex engineering enquiry to a clearer, quote-ready brief.

An AI-powered enquiry and quoting workflow that supports a bespoke sheet-metal fabrication business without replacing technical pricing or engineering judgement.

Knees Engineering logo

The challenge

Knees Engineering is a Trowbridge-based sheet-metal fabrication business delivering projects from CAD design and prototyping through to fabrication, finishing and nationwide delivery.

Its work can involve detailed, bespoke enquiries, where drawings, materials, quantities, finishing requirements and deadlines all need to be understood before a quote can be prepared.

The opportunity was to reduce the admin burden around incoming quote requests, make sure no potentially valuable project goes unanswered, and give the team clearer visibility of each enquiry from first contact to completed order.

What we built

We built an AI-powered enquiry and quoting workflow tailored to bespoke engineering projects:

  • An AI enquiry assistant for calls, website forms and emails, available outside workshop hours.
  • A structured qualification process collecting drawings, material, dimensions, quantity, finish, delivery location and required completion date.
  • Automatic acknowledgement and follow-up messages for incomplete or unresponsive enquiries.
  • An internal project summary that turns each enquiry into a clear brief for estimating and production.
  • A pipeline dashboard showing new opportunities, quote status, follow-ups and priority jobs.

The system is designed to support the team's expertise, not automate technical pricing or engineering decisions.

Outcomes

  • All new enquiries acknowledged within minutes.
  • Better-qualified quote requests, with essential project details collected upfront.
  • Less time spent chasing drawings, specifications and missing information.
  • Faster handover from sales enquiry to estimating and production planning.
  • Clearer visibility of live opportunities and outstanding quote follow-ups.

Client perspectives

Build Intelligence understood that every engineering enquiry is different. The system gives us a more organised way to gather the right information from the start, without taking control away from the people who understand the job.

It is a practical solution that helps us respond faster, quote with better information and keep our focus on delivering quality work.

Could this approach work in your business?

Every business has different systems, customers and bottlenecks. Book a practical discovery conversation to identify where AI could create the biggest commercial impact.

Contact Jamie

More case studies